The increasing popularity of consuming sugary drinks has become significant to modern concern. While this rise in consumption of such subjects can be attributed to aggressive marketing throughout the world and products fueled by a lack of public awareness, the issue can be mitigated through education with the implementation of higher demand for taxes.
The primary reason why sugar-laden drinks are consumed above the statistics is aggressive marketing by beverage companies. Such companies invest in heavily advertised products that portray sugar-based drinks as refreshing and desirable, targeting mainly young demographics. This can be explained by the fact that these beverages are mainly budget-friendly and easily available, in comparison to their other healthier alternatives, such as fresh-produced juices or just water. A perfect case in point with those highly regarded two drinks, Pepsi and Coca-Cola. Both, in a similar manner, can be found in every inch of the market, vending machines, and online stores compared to their counterparts. As a result, fresh water and sugar-free sodas are mostly in higher beverage aisles and, in terms of price, are highly regarded. Another reason is growing cultural convenience, as people prefer ready-to-drink options over their other alternatives. In most cases, individuals lack awareness about health-related issues such as heartbreak, obesity, and diabetes.
To address these issues, the government should make basic stages to educate youngsters to avoid sugary drinks. While schools where rudimentary rules are explained in very basic formulas to enhance the way of opting for sugary drinks as that first place, which looks after children for extended hours, social media is on the second hand to target children. In Finland, health-focused campaigns successfully reduced the number of people opting for sugary drinks, demonstrating the potential of promoting this phenomenon in a wider place. Higher taxes are another key to leading a healthy lifestyle. Mexico and the United Kingdom are countries where taxes made it way more difficult to afford sugar-based drinks for the public, giving no chance to purchase water and other alternatives of healthy drinks, though affluent individuals are financially capable of buying them.
To sum up, with being a reason to that, there can be a high proportion of people choosing them as they are cheap and easily found. By implementing higher taxes on those who intake sugar drinks, it can be a reason to prevent such issues and educate highly demanding people about sugary beverages.