Some individuals believe that advertising led to economic growth, while others think it damages the community by making people feel unhappy with themselves and their possessions. I strongly agree with the view that advertising has significant positive economic impact.
To begin with, critics argue that advertising has detrimental effects to society by promoting unrealistic ideals and materialistic values. Many advertisements portray unattainable beauty standards and lifestyles, which can cause individuals to feel dissatisfied with their own lives or appearances. For example, beauty products on flame and fabric often emphasize perfect skin or body shapes, leading to a lot of self-esteem among viewers who cannot achieve these standards. These social downsides highlight the potential harm of excessive advertising practices.
On the other hand, one major merit of advertising is its contribution to economic development. By promoting products and services, advertising encourages continued spending, which is a main effect of economic growth. To illustrate, large-scale campaigns by global brands like Tesla and BMW often generate substantial revenue by attracting millions of buyers worldwide. This increased demand, in turn, incentivizes production and creates job opportunities across various fields, from manufacturing to marketing. Therefore, advertising plays an indispensable role in increasing economies and supporting living expenses.
Regarding my own position on this matter, I personally believe that advertising has several benefits, such as encouraging innovation and consumer awareness. In simple terms, naturally, as developing technologies, companies compete to create better products and services to stand out in the market. Consequently, this can lead to high-quality servicing among rival companies.
In conclusion, albeit advertising can negatively affect society by fostering unrealistic expectations, its economic merits, such as increasing consumer spending and creating jobs, outweigh these demerits.